In residence · Kinis House
Real smoothing. Still you.
Budget & Forecast
Three launches, honestly costed.
Edit any line. Switch between scenarios. Forecasts are assumptions — labelled as such, never presented as guarantees.
| Category | Lean | Focused | Prestige |
|---|---|---|---|
| Formulation & testing | |||
| Sampling | |||
| Packaging | |||
| Photography & video | |||
| Creators | |||
| Paid media | |||
| PR | |||
| Email / software | |||
| Events | |||
| Contingency | |||
| Total | £37,700 | £90,400 | £191,800 |
Revenue forecast · assumption
Focused scenario
All values are working assumptions · not guarantees
Snapshot
Budget · focused
£90,400
Launch-window revenue (assumption)
£75,600
With repeat purchase
£96,768
DTC share · 70% · retail share · 30%